Overview

Client: Packaging 1

I redesigned Tetley Tea’s packaging to create a more unique and memorable experience for customers. My approach focused on reflecting the brand’s long-standing tradition and commitment to quality, while also modernizing the design to appeal to contemporary consumers. The new packaging not only aims to stand out on shelves and communicate Tetley’s values but also adheres to Canadian packaging regulations, ensuring compliance. This redesign was crafted to capture the essence of Tetley’s heritage while making a lasting impression on tea lovers.