Brand Identity Design

Overview

Client: Darul Ifta Canada

Darul Ifta Canada is an institution where qualified Muslim scholars provide guidance and counseling rooted in Islamic teachings.

I was tasked with redesigning their logo and developing a fresh brand identity to modernize their visual representation while staying true to their Islamic heritage and values

Objectives

  • Replace the outdated logo with a design that reflects the organization’s professionalism and approachability.

  • Incorporate elements of Islamic heritage in a modern and simplified way.

  • Create a cohesive brand identity that resonates with the organization’s audience and mission.

Adobe Illustrator
Adobe InDesign
Adobe Photoshop

iftamockups.jpg
iftamockups3+copy.jpg
iftapage4.jpg
ifta mockup-1.jpg
iftapage1.jpg
iftamockups2.jpg

Solution

  • Designed a new logo that integrates Islamic heritage through subtle design elements while maintaining a professional, contemporary look.

  • Developed a colour palette that conveys approachability, trust, and respect.

  • Established a typography system for consistent and professional communication.

  • Created comprehensive brand guidelines to ensure uniformity in all branding materials, including print and digital applications.